Mtn dew marketing campaign
Conceptualization of linear product distribution varients: advertising design class
Description
For this piece, I was tasked with creating a line of variable marketing advertisements for a company, that company being Mtn Dew
Challenge
Construct a lively and energetic array of concepts that not only could be realistically unified in branding, but also different in execution from how the company usually publicizes its work
Solution
Using the geometric shard look that is present on the main logo, the variants are aligned in such a way as to complement the angle that their advertisement will be viewed from, with bright colors and jagged edges to invoke an element of style and energy.